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Digital Marketing

5 Retargeting Mistakes to Avoid

Digital marketing is not complete without site retargeting.   Site retargeting (remarketing) is a helpful marketing tool that increases website traffic and brand recall. This is done by delivering ads to people who have previously visited your website, but did not convert. Visitors that are retargeted return to your site more often than those that aren't. By avoiding the five…
integrity-media
August 20, 2020
Digital Marketing

Marketing Lingo. What Does It All Mean To You?

You’re a smart and busy business owner. You know you need to market and advertise your business, but it’s hard to get a plan together when you’re so busy every day running the show. When you finally carve out some time to get in front of an advertising rep, he or she extols the benefits and virtues of the communications…
integrity-media
June 20, 2019